Franchising has come a long way from the days when Ray Kroc sold his first McDonald’s restaurant and Col. Harland Sanders set out to share his “11 secret herbs and spices” with others — for a share of the profits, of course. Kroc is long gone, though McDonald’s Corp. has grown into a multinational powerhouse that’s all but synonymous with American fast food.
Franchise Wars
Franchising has come a long way from the days when Ray Kroc sold his first McDonald’s restaurant and Col. Harland Sanders set out to share his “11 secret herbs and spices” with others — for a share of the profits, of course. Kroc is long gone, though McDonald’s Corp. has grown into a multinational powerhouse that’s all but synonymous with American fast food.
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